The Women’s Economic Empowerment Workshop organized by the University Business Linkages of the University of Vavuniya was held on 8th March 2025. The programme took place from 09:00 a.m. to 11:00 a.m. at the Lecture Hall, Park Road Premises, University of Vavuniya.

The workshop titled “Breaking Barriers: The Role of Media in Women’s Economic Empowerment for Journalism Students” focused on the role of media in promoting gender equality. It also highlighted the importance of women’s economic empowerment. The programme was specially designed for journalism students.

Dr. Nimmi Gowrinathan served as the resource person for the session. She is a scholar, journalist, and advocate for women’s political voice. She is also a Visiting Professor at Columbia University, USA.

Importance of Media in Women’s Economic Empowerment

During the session, Dr. Nimmi Gowrinathan explained how media can break social barriers. She discussed the impact of stereotypes on women in society. She also emphasized the importance of responsible journalism.

The Women’s Economic Empowerment Workshop encouraged students to use storytelling as a tool for social change. Participants learned how ethical journalism can support women’s leadership and entrepreneurship.

In addition, the workshop highlighted the importance of gender-sensitive reporting in modern media industries.

Interactive Discussions and Student Participation

The session was interactive and engaging. Participants shared their opinions and experiences related to media and publishing opportunities.

Many students discussed the challenges they face in book writing and media networking. In response, Dr. Nimmi Gowrinathan shared her experiences in journalism and media advocacy. She also provided practical guidance for overcoming barriers in the industry.

Participants raised questions about journalism careers and publishing opportunities. The resource person addressed their concerns and encouraged students to improve their communication and writing skills.

Networking Opportunities for Future Journalists

One of the key highlights of the Women’s Economic Empowerment Workshop was the networking support offered to participants interested in book writing and media publishing.

Dr. Nimmi Gowrinathan collected the names of students interested in publishing their work and assured them of support in connecting with experienced media professionals. This initiative will help aspiring writers and journalists gain better exposure and facilitate future book launch opportunities.

The workshop created an encouraging environment for students to build confidence, improve professional connections, and explore opportunities in journalism and media industries.

Conclusion

Overall, the Women’s Economic Empowerment Workshop successfully inspired journalism students to recognize the transformative role of media in society. The programme strengthened awareness about women’s economic empowerment, ethical journalism, and professional networking opportunities.

The workshop also reflected the commitment of the University of Vavuniya to supporting student development, gender equality, and media education through meaningful academic and professional engagement activities.